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Extrinsic vs. Intrinsic Motivation in Gamification Marketing: A Short Guide
  • Contest Factory
  • January 4, 2023

Extrinsic vs. Intrinsic Motivation in Gamification Marketing: A Short Guide It’s easy to see why so many industries use gamification to market products and services online. This interactive strategy encourages user engagement while communicating vital information. To deploy a successful gamification strategy, you must consider the relationship between extrinsic vs. intrinsic motivation. Marketing specialists created […]

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Why Your Brand Needs a Sweepstake
  • Contest Factory
  • February 24, 2022

Sweepstake Marketing: The funnel before the funnel Sweepstake marketing is used for a very specific reason, and that reason only; that’s to collect names and emails.  While sweepstakes are as old as the day is long, the way we use the data is much different in today’s technology climate.  Marketers used to have to use […]

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Engage Your Customers with Gamification and You Will Have Them Lining Up for More!

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