• Contest Factory
• January 22, 2019

According to a number of recent studies, shopping cart abandonment — that is, a customer who decides to leave an e-commerce transaction before a sale is complete — may be a lot more severe than anyone realized. The total percentage of abandoned shopping carts can range from 50% to 80% depending on the particular study. Equally concerning […]

• Contest Factory
• January 22, 2019

Information graphics, better known as infographics, have existed for eons — certainly for longer than the term itself has been around. They’re present throughout history under a wide range of different names, from charts and graphs to the hieroglyphics of ancient times. But regardless of which type of infographic you’re talking about, they’re nothing if […]

• Contest Factory
• January 7, 2019

There are so many different platforms out there that can integrate with your ecommerce site these days that it can be difficult to keep track of them all. Yet that’s exactly what you need to do, not only to keep track of your expanding business, but to also guarantee that you’re offering the highest level […]

• Contest Factory
• January 7, 2019

E-mail Subject Line Swipe File Many people just don’t realize how important subject lines are within the context of your email marketing efforts until it’s far too late. According to one recent study, a massive 35% of email recipients say that they choose whether to even open an email based on the subject line alone. When […]

• Contest Factory
• November 20, 2018

Social Ad Work: How to Optimize Your Facebook Ads Facebook is more than just the most popular social networking site on the Internet. It’s also one of the most dominant marketing platforms in existence, second only to search engine giant Google. If you really want to unlock a better, stronger, and higher return on your […]

• Contest Factory
• November 20, 2018

Selling on Amazon: Using the World’s Largest Store to Your Advantage Amazon is more than just the world’s largest online store — it’s the world’s largest store, period. According to one recent study, it added over one million new sellers in the last year alone. At this point, almost 50% of people who shop online […]

• Contest Factory
• October 30, 2018

Just how important is local SEO, you ask? In a word, “very.”  According to one recent study, an incredible half of all consumers who conducted a local search on their smartphone visited the business they found within just one day. Not only that, but a full 78% of all local searches result in an offline purchase […]

• Contest Factory
• October 30, 2018

August 2018 Google Update Google recently released another major algorithm update and it’s already set much of the SEO community abuzz. What caused this recent update, what changed, and what can you do about it? This short article will help you quickly get up to speed on the things you need to know. The most […]

• Contest Factory
• August 30, 2018

Ad Agency Access – Keep Your Assets Safe One of the major things that makes the life of a marketer so hard these days is that the position is constantly evolving around you. Just when you think you’ve got everything figured out, Facebook or another social network or marketing software platform comes along and sends […]

• Contest Factory
• August 30, 2018

Primer for a Perfect Product Launch If you’re getting ready to launch a product or even a brand, you need to know that your efforts should begin far in advance of whatever date you’ve noted on your calendar. The experience you offer doesn’t begin when someone inputs their credit card information to make a purchase. […]