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Repeat Customers: A Deep Dive Guide
  • Contest Factory
  • March 6, 2024

Why Repeat Customers Matters Customer retention is crucial for businesses as it directly impacts their long-term success and financial performance. A strong focus on customer retention can be a competitive advantage. Businesses that consistently meet and exceed customer expectations are more likely to stand out in the market and differentiate themselves from competitors. By retaining customers, […]

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The Ultimate Social Media Playbook
  • Contest Factory
  • October 24, 2023

The Ultimate Social Media Playbook Developing a comprehensive social media strategy is crucial for achieving your business goals and building a strong online presence. Here are some of the top items to consider when creating a social media strategy. Clear Social Media Objectives and Goals: Define specific, measurable, achievable, relevant, and time-bound (SMART) goals for […]

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Refining Your Funnel for Improved Profit
  • Contest Factory
  • September 19, 2023

Refining Your Funnel for Improved Profit Marketers employ a variety of tactics to expedite the sales funnel and guide prospects through the buying journey more quickly. Here are the top 10 ways marketers can achieve this: Segmented Email Drip Campaigns: Marketers use email drip campaigns to send a series of targeted, automated emails to prospects […]

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Google Tag Manager (GTM): Simplifying Website Tracking and Management
  • Contest Factory
  • August 22, 2023

Simplifying Website Tracking and Management with Google Tag Manager Google Tag Manager (GTM) is a powerful tool designed to simplify the process of managing and deploying various tracking codes and tags on your website without the need for manual code implementation. GTM streamlines the tracking process, making it more efficient, organized, and flexible for marketers […]

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How to Set up a Customer Referral Program That Works
  • Contest Factory
  • July 6, 2023

How to Set up a Customer Referral Program That Works Word of mouth remains a valuable marketing tool, so you should learn how to set up a customer referral program that encourages loyal customers to recommend your business. Studies report that up to 94% of satisfied customers would recommend your business to family, friends, and […]

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2023 Top Growth Hacking Strategies
  • Contest Factory
  • June 6, 2023

As digital marketing has dominated general marketing initiatives in the past couple of decades, there have been new emerging efforts in marketing, coined, growth hacking.  Growth hacking is the process of identifying the most efficient method of traffic through untested methods. This is where marketers and coders develop their own hypotheses and methods to find […]

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What is a Funnel Page and How Do You Design One?
  • Contest Factory
  • May 16, 2023

What is a Funnel Page? A funnel page, also known as a landing page or a lead capture page, is a single web page that is designed to guide visitors through a specific sequence of actions, with the goal of converting them into leads or customers. The idea behind a funnel page is to create […]

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How to Design and Use an Effective Lead Funnel
  • Contest Factory
  • May 16, 2023

Every business needs customers, but how do you find the customers who need your product or service and convert them from potential leads into loyal customers? You need a lead funnel. Lead generation and brand awareness are two strategies at the very top of a lead funnel to draw in your target audience and keep them engaged […]

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Master Facebook Custom Audiences for CRO
  • Contest Factory
  • April 25, 2023

Facebook custom audiences are a targeting feature that allows businesses to create a specific audience based on their existing customer data. Custom audiences can be created using a variety of sources, such as email addresses, phone numbers, website visitors, and engagement with Facebook and Instagram content. By using custom audiences, businesses can deliver targeted ads […]

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Influencer Marketing: How to Do it Right
  • Contest Factory
  • April 4, 2023

Marketing has certainly been through a revolution ever since the internet hit the internet! Entrepreneurs were unleashed to dream, design, build, and market their masterpieces. Adding web 2.0 provided further mind-blowing opportunities for the technology-hungry audience growing globally. This rise of individual ability to make a name and breakthrough big brands advertising has never been […]

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