BLOG

The Psychology Behind Successful Social Media Marketing
  • Contest Factory
  • August 11, 2021

  The average person spends 2.41 hours on social media (up to 4.5 hours for gen z’s and 3.8 hours for millennials). And while we’ve all lost ourselves in the rabbit holes of scrolling Instagram and Pinterest, there are actual psychological reasons underlying why we share the content we do. This information is crucial for brands […]

Read More
Google Data Studio Tour: Knowledge is Power
  • Contest Factory
  • August 11, 2021

For business leaders and strategists, the power of data can’t be overstated. Ultimately, data means knowledge, which translates into power, especially when it results in savvy business strategies, partnerships, and investments. Even still, brands often let their data pile up, simply because compiling it into comprehensive reports that are easy to digest becomes all-consuming…until now. […]

Read More
Pipelines: Why Drip Campaigns are Worth it
  • Contest Factory
  • July 20, 2021

You’ve heard the hype about drip campaigns – how they can keep your sales pipeline full, automatically converting relevant leads into loyal customers with no direct interaction needed on your part. Sound too good to be true? Read on… When done correctly, drip marketing will streamline your sales process into an automated converting machine…but there […]

Read More
Event Planning Checklist
  • Contest Factory
  • July 20, 2021

If you have ever planned an event, you know how many moving parts are involved. Event planning requires exceptional organizational and prioritization skills, and even still, things are bound to fall through the cracks if you don’t have a systemized way to keep track of your progress. Whether you choose online software or opt to […]

Read More
Revolutionize your Results with CRM Technology (before it’s too late!)
  • Contest Factory
  • June 15, 2021

  CRM software is now at the heart of the success of every growing business, expected to generate more than $80 billion in revenue by 2025. From marketing automation to improved customer service and sales processes, CRM gives brands endless opportunities to streamline their workflow and provide a more comprehensive and personalized experience for their customers. Not sure where […]

Read More
Pandemic Event Production: Beat the Odds with this Guide
  • Contest Factory
  • June 15, 2021

The pandemic has uprooted virtually every aspect of the event industry, taking event professionals from adjusting to mastering the new technologies and techniques involved in organizing events in the rapidly evolving digital world. But master they did! Here are the top proven event production strategies for beating the odds in a virtual world of opportunities. […]

Read More
How Visual Search Can Uplevel Your Marketing Game
  • Contest Factory
  • May 25, 2021

The use of visual search technology continues to surge to the point that 74% of online shoppers believe traditional keyword searches are no longer effective for finding the best results. Bottom line, if you want to stay ahead of the game, you need to find ways to integrate visual search into your marketing approach. Here is how […]

Read More
4 Ways to Harness the Power of Nueromarketing
  • Contest Factory
  • May 25, 2021

According to marketing mastermind, Gerald Zaltman, 95% of purchase decisions are dictated by our subconscious, which makes understanding what is going on in your customers’ minds imperative to affecting their behavior and experience. This is where neuromarketing comes in. Neuromarketing is essentially the study of neuroscience, behavioral economics, and social psychology, using biometric measurement tools- such as eye-tracking, facial coding, FMRI […]

Read More
7 Webinar Marketing Tips for Record-breaking Attendance
  • Contest Factory
  • May 4, 2021

Webinar marketing via online events is a powerful resource to attract, educate, and convert new clients. Research shows that just one webinar can generate over 1,000 leads! But with the growing number of online events, how do you convince interested prospects that yours is the one not-to-be-missed? Better yet, how do you create an experience that […]

Read More
5 Simple & Affordable Steps for Creating OTT Video Ads
  • Contest Factory
  • May 4, 2021

OTT Video Ad Production Tips & Cheats Streaming media, which now makes up 80% of all internet traffic, has created an unprecedented opportunity for marketers to get OTT video ads in front of their target audience anytime, anywhere, and on any device. Yet many brands are still missing out, overwhelmed with the thought of producing a […]

Read More

Engage Your Customers with Gamification and You Will Have Them Lining Up for More!

SUBSCRIBE NOW

To gain more insights into our services and stay updated with our blogs.

You have successfully subscribed to the newsletter

There was an error while trying to send your request. Please try again.

Contest Factory will use the information you provide on this form to be in touch with you and to provide updates and marketing.